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Web Copy
Andrea O. Bullard
Web Copy for Cultural Convergence
This sustainable tourism company needed web copy
that communicated safety and ease, as well as a spirit of adventure
to captivate and reassure sophisticated travelers seeking an authentic experience in Mexico.
Web Copy for OVATION Events
While working at Philadelphia-based branding agency Woden, I had the pleasure of developing a brand story for this Nashville-based event production agency. After developing a narrative around the concept of small details generating big impact, I wrote web copy to convey this message to event leaders at large corporations and non-profits.
Web Copy for Millers Mutual Group
While working at Philadelphia-based branding agency Woden, I collaborated with regional P&C insurer Millers Mutual to uncover what made the brand unique. Following an extensive research and interview process, my team and I discovered that what made Millers special was its deep passion for the multifamily housing market.
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